Media insights for a digitally-enabled world

Kantar Millward Brown’s Media & Digital Practice is the world’s leading expert in helping clients grow great brands, specializing in media measurement and advertising effectiveness research. Our qualitative and quantitative solutions help advertisers, agencies, and publishers identify, understand and engage consumers, plan and optimize media, and increase total brand performance. With over 15 years of experience advising the world’s leading brands, let us help you with #gettingmediaright.

Our approach to business is rooted in being meaningfully different. That’s why our values are at the core of who we are and what we do. At Kantar Millward Brown, we believe in cultivating an environment where people are empowered, open, passionate, proud and inclusive – we strive to embed these values into our culture and everyday interactions with clients.

“Leadership – in the market, and within a team – is grounded in shared values. These values are the guiding principles for what we do and how we work together each day. They inspire and guide all of us to be our collective best.” – Stephen DiMarco, President, Media & Digital, Kantar Millward Brown